A custom VR game can give visitors an interactive way to explore a brand, product or idea. It needs a clear purpose beyond attracting attention. Decide what you want the customer to understand or do after the experience before choosing the game mechanics.
Connect play to the message
A challenge might introduce product features, explore a setting or explain a process. Keep the link understandable without a long sales presentation. Avoid adding complexity that makes visitors focus on controls rather than the message.
Design for the place it will be used
A busy exhibition may require a short experience with a quick reset. A booked showroom session may allow more explanation. Plan supervision, activity space and a screen-based option for visitors who do not use the headset.
Agree how you will judge the result
Useful measures could include completed sessions, feedback or an agreed next action. Data capture needs to be specified and handled appropriately. A game should not be presented as a guarantee of enquiries or sales.
Discuss your project with High5VR
High5VR can explore a branded VR game concept with your team. Scope depends on the environments, interaction, artwork, audio and deployment arrangements required.
Contact High5VR to discuss your audience, objectives and scope.
Featured image: illustrative image.