VR content for live events should help visitors understand something relevant to the event. An exhibition experience might show a location that cannot be brought to the stand, introduce a product environment or present a short immersive story. High5VR can discuss the content around the audience and the conversation you want to have afterwards.
Match the experience to visitor flow
A visitor using a headset on a stand has different needs from someone watching a full film at home. Plan the introduction, activity and return to the event. Make it clear where the experience starts and ends. A staff member should be able to explain what the visitor will see and offer help with the controls.
Separate a stand experience from a livestream
Recorded content shown in a headset at a venue is different from broadcasting an event in 360 degrees to a remote audience. Both need their own production and delivery arrangements. Decide which you mean before commissioning footage. Equipment, connectivity, sound and the supported playback application should be tested in the intended setting.
Include the practical event arrangements
Agree available space, staffing, equipment management and an alternative way to see the main information. If visitors can make enquiries, specify how that happens. The production scope should cover filming or digital assets, editing, interaction and testing. Share the event date and intended experience with High5VR before assuming that an existing film is ready for exhibition use.
Read more about this area of High5VR’s work or contact High5VR to discuss your project.